1961 United Foundation Torch Drive
After demonstrating his fundraising prowess with the 1957 UJA campaign, Max Fisher was appointed chairman of Detroit's 1961 United Foundation Torch Drive and raised a then-record $19.5 million.
Credit: Max M. & Marjorie S. Fisher Foundation
![](https://maxmfisher.org/sites/default/files/styles/timeline_modal/public/photographs/Image467.jpg?itok=z1jTSgwr)