1956 Allied Jewish Campaign
February 1, 1956
In 1956, Max Fisher was chosen to head the Allied Jewish Campaign annual fundraising drive. He raised over $5 million, the most in the Federation's history, establishing himself as a preeminent fundraiser. Famously, his tactic was to donate generously himself and encourage others to follow his lead.
Left to Right: Dan Lavin, Art Howard, Max Fisher, Abe Green, John Leerie, and Joseph Holtzman take a break for lunch during the 1956 Allied Jewish Campaign.
Credit: Benyas-Kaufman Photographers
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